1,653
7
Research Paper, 2 pages (300 words)

Royal wedding media coverage

Advertising We'll write a high-quality original custom paper on Royal wedding media coverage just for you with a 15% discount for the 1st order Use a Discount Use a Discount

Example of a great media coverage

The Royal wedding in 2011 Many PR specialists define the Royal Wedding of Kate Middleton and prince William as the PR event of the year. It is a proof that a well- managed event can resonate for months or even years. It has set the beginning of the reputation building of this newfamily. As Pagefield’s founder and senior partner Mark Gallagher argues, the event not only promoted the young couple, but also gave the monarchy, London and the UK a boost. Before the event, there was an estimated number of 8500 journalists expected to arrive in London from abroad.

More than 36 broadcasters, such as BBC, Sky News, ABC, NBC, CBS, Al-Jazeera etc. ; were housed in a special structure, built close to the Westminster Abbey, where the wedding took place. Apart from nearly 2000 guests, 40 broadcast cameras, 12 photographers and 28 reporters from national, international and regional media were expected. More than 100 overseas broadcasting organizations were transmitting the event. BBC had the biggest broadcasting presence with around 550 people staff at a cost of ? 2 million. The US networks have begun their coverage at 3 a. m. n the west coast. 64% of Americans said that they believe that the event has received too much attention in the media, however 28% of US citizens have admitted that they have followed the wedding very closely. The wedding’s audience has reached 2 billion people worldwide. According toGoogle, there are over 162 million web pages mentioning the wedding. It was estimated to bring ? 630 million into the economy. All these facts are a proof that the event has received great, or even excessive media ; editorial coverage worldwide and has reached a huge number of people.

This has probably turned it into the TV (PR) event of the century. An example of the number of articles that only CNN has concerning the Royal wedding:

  1. http://edition. cnn. com/SPECIALS/2011/royal. wedding/ . ——————————————–
  2. http://www. prweek. com/uk/features/1124547/the-power-books-top-5-pr-campaigns-2011/
  3. http://www. guardian. co. uk/uk/2011/apr/28/royal-wedding-media-tv-audience
  4. http://www. guardian. co. uk/news/datablog/2011/apr/29/royal-wedding-numbers-figures
Thanks for your opinion!
Royal wedding media coverage. Page 1
Royal wedding media coverage. Page 2
Royal wedding media coverage. Page 3

Your fellow student wrote and submitted this work, "Royal wedding media coverage". This sample can be used for research and reference in order to help you write your own paper. It is prohibited to utilize any part of the work without a valid citation.

If you own this paper and don't want it to be published on EduFrogs.com, you can ask for it to be taken down.

Ask for Removal

Cite this Research Paper

References

EduFrogs. (2022) 'Royal wedding media coverage'. 19 November.

Reference

EduFrogs. (2022, November 19). Royal wedding media coverage. Retrieved from https://edufrogs.com/royal-wedding-media-coverage/

References

EduFrogs. 2022. "Royal wedding media coverage." November 19, 2022. https://edufrogs.com/royal-wedding-media-coverage/.

1. EduFrogs. "Royal wedding media coverage." November 19, 2022. https://edufrogs.com/royal-wedding-media-coverage/.


Bibliography


EduFrogs. "Royal wedding media coverage." November 19, 2022. https://edufrogs.com/royal-wedding-media-coverage/.

Work Cited

"Royal wedding media coverage." EduFrogs, 19 Nov. 2022, edufrogs.com/royal-wedding-media-coverage/.

Get in Touch with Us

If you have ideas on how to improve Royal wedding media coverage, feel free to contact our team. Use the following email to reach to us: [email protected]